I’ve worked with Supplied Energy on a variety of projects over the years. They added on a sister company that drills and installs geothermal. I was asked to build out the brand identity. Of course I said yes… but I had to do some research before I picked up a pencil.

I focused on merging two different icons - the sun and the the derrick. I wanted a more angular, clean iconography that left the impression of “institutional” but also supportive and approachable.

The final results carries through in both logo lockup but also simple iconography that can be carried out in a variety of areas.